Country Cowboy Hitmaker, Case Harden, Forges Partnership with Western Jewelry Giant Hyo Silver
Four-time Texas Radio #1 hitmaker, Case Hardin, joins hands with Western jewelry company Hyo Silver in a new sponsorship initiative. For the partnership, Hardin is set to write a new jingle for the company to use for marketing and advertising.
“I love Hyo Silver because of their initiative to preserve and promote the Western and cowboy way of life through their attention to detail in making fine products,” says Case. “When I order products from Hyo Silver for myself, family, or friends, I know that it’ll be top of the line and will be the center of attention in any situation. The fact that their products are designed right here in Texas means to me that you will get friendly and local customer care that is unmatched by any other maker of fine Western jewelry.“
“We are thrilled to be on team Case!” says Josie Ann Evans. “I was first drawn in to his music shorts on Instagram and just loved the sound of his voice, like a red dirt, countryfied Phill Collins. We had the honor of visiting with Case at our historic downtown Bandera showroom before his show at the world famous 11th Street Cowboy Bar. I can say without a doubt he is quite charming; his great character and authenticity as a Texas singer-songwriter is undeniable. He put on a heck of show in our little honkey-tonk town.”
Jo Symons jokes: “If you don’t like Case Hardin, you’re a hard case! (Sure he’s never heard that one).”
Hardin’s recent album Lucky Him features multiple award-winning songs including his most recent radio single Stoned. Produced by Hardin and Kenny Grohman (George Strait), Stoned is Hardin’s third-consecutive “Trifecta” single, meaning the song had more adds by country radio than any other song on the chart in that week, with the most spin increases and is the highest debut of any other song on the chart at the time. Additional singles off the album, Honky Tonk Highway and Most Beautiful Place I’ve Ever Been, are also “Trifecta” singles.
With four consecutive Texas Regional Radio #1’s so far and tour dates across the state, Hardin is captivating country fans. Most recently, his single Most Beautiful Place I’ve Ever Been hit the top spot on the charts and became his seventh Texas radio Top 5 hit. His additional #1s include Honky Tonk Highway, which hit #1 only 15 weeks after release, Alcohol Abuse, and When You Roll That Way. The Honky Tonk Highway single and video was featured on The County Note alongside the likes of Vince Gill, Brad Paisley, Chris Stapleton, Luke Combs and Eric Church.
To stay up to date with Case, visit the links below:
Website: casehardintexas.com
Facebook: facebook.com/CaseHardinMusic
Instagram: @case_hardin
Twitter: @case_hardin
YouTube: CLICK HERE
About Case Hardin
Case Hardin, a native of San Angelo, Texas, grew up with a ranching and rodeo background and quite naturally developed a love for traditional/neo-traditional country music. Beginning his music career his senior year of high school in 2013, he never looked back since his American Idol debut that same year.
Throughout his career, Case has won various awards and competitions, including accolades from the West Texas Songwriter’s, Texas Country Music Awards (“New Male Vocalist”), State FFA, SXSW, and many others. He began playing with the likes of Jody Nix, Jake Hooker, Billy Mata, Floyd Domino, Dave Alexander, Asleep at the Wheel, and even the Dallas/San Angelo symphonies. Since his radio and touring success, he has toured with Aaron Watson, Pat Green, Eli Young Band, Parker McCollum, Cody Johnson, Kyle Park, Randall King, Casey Donahew, Roger Creager, Mike Ryan, Josh Ward, Cory Morrow, Jason Boland, Radney Foster, Dwight Yoakum, Tracy Byrd, and other country legends. He’s also been fortunate to perform at many Texas rodeos, music festivals, and dance halls thanks to his sponsors Pendleton Whiskey, Olathe Boots, Suggs Switch, Rafter C, and American Hats.
In 2016, Case released his debut album, Over Fort Worth, produced with members from George Strait’s, Aaron Watson’s, and Kevin Fowler’s bands at Bismeaux Studios. His debut single, Sign of a Fool broke into the top 20 at #18 on the Texas Country Charts. His second radio single, Deep Blue Me, broke into the top 10, hitting #6 on the Texas Country Charts. Subsequent releases Old Stomping Grounds (#2) and Texas Rain (#2 song for all of 2018), have earned him consecutive top-five Texas radio hits.
About Hyo Silver
Hyo Silver is rightly located in the Cowboy Capitol of the World: Bandera, Texas. Established in 1999 by former Miss Rodeo Australia, Jo Symons, Hyo Silver boasts an elite team of designers, highly skilled artisans, and service staff who together produce ornamental masterpieces that capture the southern legacy of gold and silver.
Hyo Silver presents an exclusive collection of timeless jewelry designs. Each handmade piece features signature elements of tri-colored gold mixed with cool hues of sterling silver against a deep contrast of black antique and vibrant accents of colored crystals and gemstones. The Hyo Silver brand is now trending across the Texas Hill Country and southern regions of the U.S.
Website: hyosilver.com